Couple of weeks back, I got an
invitation for a function that aroused my curiosity. The function was about donating
two boxes of books to readers. The function was organized by ‘Kusumagraj
pratishthan(Foundation)’. Kusumagraj was a towering personality in Marathi
literature so when you get an invitation to participate in a function that bears
his name, it was an absolute honor.
I entered the venue to be met by
a short man. “Hi, I am Vinayak Ranade from Kusumagraj Pratishthan”. I shook
hands with typical enthusiasm I reserve for office bearers of any type! I had
reached early and there were not many around. So I asked Mr Ranade “Tell me
something more about this function”. I must say, I asked the question just to
kill time and was not ready for what I was about to hear!!
Mr Ranade started his narrative.
In 2004, he met with a near fatal accident in which his friend lost his life
and Mr Ranade himself was seriously injured. He had to lie on the bed for close
to one and half years. All he could do that time was to reflect on life. “For
the first time I realized that the world can run without me. I have a printing
business which my wife had to run and she did it efficiently.” Mr Ranade
recounted. He also had a unique hobby. He never forgot to wish anyone on their
birthdays. He soon realized that he had about 3000 contacts. He organized these
contacts into the groups. He would send a birthday message to the person
concerned along with the others in the group so that others in the group also
wished the birthday boy/girl – a very simple way of spreading happiness. Invariably people celebrating their birthdays called
Mr Ranade in the evening and asked him about what can they do for him.
This set him thinking. From this
huge contact base came an idea “Pustak tumachya daari (Book at your Doorstep)”.
Mr Ranade raised funds through his well-wishers and created what he calls “Reading
Groups”. He would go and buy best of Marathi books and put 100 of them in a
box. He would then give this box to one volunteer who would take responsibility
of circulating the books in the box to the registered members of the reading
group for next 4 months. After 4 months Mr Ranade or one of his volunteers
would come to take the box and replace it with other box! The whole mission was
about giving quality books to anyone who wants to read! “Lot of books in
libraries lie on shelf but this way many of the books get read and people don’t
mind reading if the books are easily available”.
Mr Ranade does not take a penny
from this venture; neither do readers pay a penny. Today he has 400 boxes of
books in circulation with each box containing 100 books. This is the
overwhelming power of a simple idea acted on diligently. Here is a simple man
who runs his business, his family but also runs a madness where 40,000 books
are in circulation and the number is growing. Take a bow Mr Ranade – the world
needs more mad people like you to make it a better place!!!
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